OpenAI: 20M ChatGPT Work Users and 80% API Price Cut with Luna

OpenAI has revealed that it has 20 million subscribers on its ChatGPT Work platform and also launched Luna, an API pricing reduction that could be a “permanent correction” for the market, according to its head of product. ChatGPT Work is a version of the tool designed for business use and costs $20/month.

However, OpenAI has also announced Luna, an 80% cut on its API pricing. According to OpenAI’s head of product Thibault Sotto, this is a “permanent correction of the market”. This will make it easier for companies to adopt AI tools, and it could lead to an all-out pricing war. 20 million paying customers, each paying $20 per month represents $400M of ARR (annual recurring revenue) that OpenAI is generating as it prepares for an IPO.